Social Media: A Tool for Job Networking


The internet and social media has made employment opportunities more accessible but also more competitive. So how do you stand up amongst the rest who are vying for the same work?

One thing you can do is build a strong online presence through social media.  You can certainly showcase your qualifications, skills and portfolio online. It is fairly common these days for recruiters and employers to check your background online. Information is so easily accessible and public.  Always bear in mind that whatever is posted reflects you. So be cautious and take your time in building that information. One the other hand, you can also promote your image as a good worker, a professional or whatever persona that suits you.     

One of the popular platforms for professional networking is Linked In. Linked In has a free account and you can create a resume for viewing by the general public.  If there are invitations from other linked in members, make sure that you have screened them. Your contact information and portfolio should be current. Linked In also allows posting of pictures and blogs. It provides various means to promote yourself.

Another social media tool is Facebook. Although Facebook is geared for personal exchanges and sharing, there are ways to broadcast your talents.  You can also post pictures of your work. Keep your posts interesting and appropriate to the social circle.

Information you have posted online is open to the public. Protect your privacy. Check that your privacy settings are set appropriately.  Control the contact information.  Stick to the theme – if you are developing your work image, then whatever is posted online should be about work or your industry, nothing more. 

Social media is an interactive means of networking. Be positive, be engaging and make the most of it!   
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